Type@Cooper - The Past 100 Years of the Future

The Past 100 Years of the Future


with Aaron Marcus




Tue., Sep. 19 – Tue., Sep. 19, 2017
6:00PM – 7:30PM
location: Koret Auditorium at the San Francisco Public Library Main Branch

Human-Computer Interface Design in Science-Fiction Movies and Television

Aaron Marcus reviews the last century of movies and some television shows. He analyzes their views about user experience, human-computer interaction, user-interface design, information-visualization, and typographic communication. Film and TV directors are both very creative as well as seemingly completely ignorant about user-centered design. He discusses some of the high points and low points of some of the best-known blockbusters like Star Wars, 2001, and Avatar, as well as lesser known films from India, China, and Japan, to introduce cross-cultural issues. This lecture is based on the invited keynote lecture for Mensch und Komputer, Technical University of Chemnitz, Germany, 12 September 2011 (http://english.uebermedien.org/). Mr. Marcus has presented this lecture as a tutorial at APCHI 2012, Matsue, Japan, at User-Friendly 2012, Beijing, China, and frequently at HCI International over the past six years. He has also published a free, downloadable ebook of the same name, available at his company's Website: http://www.bamanda.com.





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Lecturer: Aaron Marcus

The Past 100 Years of the Future
Aaron Marcus is Principal, Aaron Marcus and Associates, Berkeley, California, which he founded in 1982. He is Editor-in-Chief Emeritus, User Experience; Editor, Information Design Journal; Advisory Board, Visible Language, and Chair, Design, User Experience, and Usability Conferences. He is a Fellow of the AIGA and a member of the CHI Academy. He has been for several years a Visiting Professor, Institute of Design, IIT, Chicago, and College of Design and Innovation/Tongji University, Shanghai. He has exhibited his graphic design and art work worldwide, received many design awards, and was included in ICOGRADA’s Master Designers of the Twentieth Century, 2000. He has published 30 books and about 300+ articles; he lectures/tutors worldwide at most major UX/HCI/CHI conferences since 1980. His art work and design work are in the collections of the San Francisco Museum of Modern Art, the Letterform Archive/San Francisco,The Computer History Museum/Mountain View, the Victoria and Albert Museum/London, the Princeton Art Museum, and the RIT/Vignelli Graphic Design Center Archive/Rochester.


• Aaron Marcus and Associates



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