Herb Lubalin Lectures Series

The Herb Lubalin Lecture Series is a part of Type@Cooper which is open to the public for free. The lectures thematically follow the overall curriculum of the program, offering students a deeper insight into specific and relevant topics.
The series is sponsored by Herb Lubalin Study Center of Design and Typography at the Cooper Union, a public graphic design archive which places emphasis on a hands-on access to a wide range of design and typography ephemera.

More lectures will be announced soon. To receive notifications when new events are announced, join our mailing list.




The Herb Lubalin Lecture Series is a part of Type@Cooper which is open to the public. These events are free of charge. The lectures thematically follow the overall curriculum of the program, offering students a deeper insight into specific and relevant topics. The series is presented by Herb Lubalin Study Center of Design and Typography at the Cooper Union, a public graphic design archive which places emphasis on a hands-on access to a wide range of design and typography ephemera. The Herb Lubalin Lectures are filmed and made available here on each individual listing of past events and on Vimeo with the generous support of Hoefler&Co.

Included among these archived lectures are the Letterform Lecture Series from 2016–2018. They were co-presented by The Cooper Union, Letterform Archive, and the San Francisco Public Library, home to the Harrison Collection of Calligraphy and Lettering as well as the Grabhorn Collection on the History of Printing. The lectures took place in the Koret Auditorium at the San Francisco Public Library. You can watch the recordings of the past lectures below thanks to a generous sponsorship from Adobe Fonts.



Power Up: The Work of Sister Corita with Barbara Glauber

This event took place at the Cooper Union's Rose Auditorium in NYC on November 19, 2018

Watch a recording of this event…


The Graphic Vocabulary of Modern Kinetic Typography with Greg D'Onofrio

This event took place at the San Francisco Public Library Main Branch on November 13, 2018

Watch a recording of this event…


Children’s Books: A Type Story with Kate Goad

This event took place at the San Francisco Public Library Main Branch on November 06, 2018

Watch a recording of this event…


Rob Roy Kelly: A bottle of Scotch for two cases of wood type with David Shields

This event took place at the Cooper Union's Rose Auditorium in NYC on November 05, 2018

Watch a recording of this event…


New Light on Old Types: A history of type design – revisited with Stan Knight

This event took place at the San Francisco Public Library Main Branch on October 30, 2018

Watch a recording of this event…


Pressing On: The Letterpress Film Screening Q&A with Director and Jonathan Hoefler with Erin Beckloff

This event took place at the Cooper Union's Rose Auditorium in NYC on October 22, 2018


Time to Spare: Type and Tectonics with Doug Clouse

This event took place at the San Francisco Public Library Main Branch on October 16, 2018

Watch a recording of this event…


Doc Leslie: Graphic Design Influencer with Virginia Bartow

This event took place at the Cooper Union's Rose Auditorium in NYC on October 15, 2018

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Type in Film with Louise Sandhaus

This event took place at the San Francisco Public Library Main Branch on July 31, 2018

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Right to Left with Wael Morcos

This event took place at the Cooper Union's Rose Auditorium in NYC on July 23, 2018

Watch a recording of this event…


Goudy & Syracuse: A Tale of a Typeface with Chester Jenkins and Michael Bierut

This event took place at the Cooper Union's Rose Auditorium in NYC on June 18, 2018

Watch a recording of this event…


Owning It: Type Design and Intellectual Property with Jeremy Mickel

This event took place at the San Francisco Public Library Main Branch on June 12, 2018

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Thinking with Eye and Hand: The Typefaces of F.H.E. Schneidler with Paul Shaw

This event took place at the Cooper Union's Rose Auditorium in NYC on April 03, 2018

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Something Old, Something New with Ben Kiel and Jesse Ragan

This event took place at the Cooper Union's Rose Auditorium in NYC on March 27, 2018

Watch a recording of this event…


Indigenous Font Design and the Ripple Effect with Juliet Shen

This event took place at the San Francisco Public Library Main Branch on March 20, 2018

Watch a recording of this event…


Uncharacteristic Characters with Jonathan Hoefler

This event took place at the Cooper Union's Rose Auditorium in NYC on March 13, 2018

Watch a recording of this event…


Super-Veloz: Modular Modern with Alexander Tochilovsky

This event took place at the San Francisco Public Library Main Branch on March 13, 2018

Watch a recording of this event…


Roma e Italia —Then, Since Then & Now with Carl Rohrs

This event took place at the San Francisco Public Library Main Branch on March 06, 2018

Watch a recording of this event…


Didot, the Genesis of Style with Loïc Sander

This event took place at the San Francisco Public Library Main Branch on February 13, 2018


Because You Love Nice Things: Handlettering by George Abrams with Charles Nix

This event took place at the Cooper Union's Rose Auditorium in NYC on February 06, 2018

Watch a recording of this event…


Telling The Tale of Type with Raymond 'Stan' Nelson

This event took place at the Cooper Union's Rose Auditorium in NYC on November 27, 2017

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Souped-up Font Formats with Dan Rhatigan

This event took place at the San Francisco Public Library Main Branch on November 07, 2017

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We Are Family! I’ve Got All My Variations With Me with David Jonathan Ross

This event took place at the Cooper Union's Rose Auditorium in NYC on November 06, 2017

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Can You See This? with William Germano

This event took place at the Cooper Union's Rose Auditorium in NYC on October 16, 2017

Watch a recording of this event…


The Past 100 Years of the Future with Aaron Marcus

This event took place at the San Francisco Public Library Main Branch on September 19, 2017

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Web Typography is just typography, sort of with Amy Papaelias

This event took place at the San Francisco Public Library Main Branch on July 18, 2017

Watch a recording of this event…


The Value of Multi-Typeface Design with Bethany Heck

This event took place at the San Francisco Public Library Main Branch on July 11, 2017

Watch a recording of this event…


Math, Logic, Design? with Just van Rossum

This event took place at the Cooper Union's Rose Auditorium in NYC on July 10, 2017

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W. A. Dwiggins and Linotype: The Official Releases with Bruce Kennett

This event took place at the San Francisco Public Library Main Branch on June 20, 2017

Watch a recording of this event…


From Calligraphy to Type. with Ewan Clayton

This event took place at the Cooper Union's Rose Auditorium in NYC on June 19, 2017

Watch a recording of this event…


The Process is the Inspiration with Andy Cruz and Rich Roat Ken Barber

This event took place at the Cooper Union's Rose Auditorium in NYC on June 12, 2017


Recontextualizing Type in Motion with Mindy Seu

This event took place at the San Francisco Public Library Main Branch on June 06, 2017

Watch a recording of this event…


W. A. Dwiggins: The Experimental Type Designs with Bruce Kennett

This event took place at the Cooper Union's Rose Auditorium in NYC on June 05, 2017

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Design History as a Model for Contemporary Practice with Alexander Tochilovsky

This event took place at the San Francisco Public Library Main Branch on March 21, 2017

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Chiswick: A Vernacular Typeface with Paul Barnes

This event took place at the Cooper Union's Rose Auditorium in NYC on March 21, 2017

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Show, Don’t Tell with Thierry Blancpain

This event took place at the Cooper Union's Rose Auditorium in NYC on March 07, 2017

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For Display Only with James Edmondson

This event took place at the San Francisco Public Library Main Branch on March 07, 2017

Watch a recording of this event…


Constant Surprises: The Calligraphy of George Salter with Paul Shaw

This event took place at the Cooper Union's Rose Auditorium in NYC on February 21, 2017

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Highlights of a lifelong obsession with letterforms with Jim Parkinson

This event took place at the San Francisco Public Library Main Branch on February 15, 2017

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Art as Therapy with Jessica Hische

This event took place at the San Francisco Public Library Main Branch on January 31, 2017


Rudolf Koch and the Offenbacher Werkstatt with Rob Saunders

This event took place at the Cooper Union's Rose Auditorium in NYC on November 14, 2016

Watch a recording of this event…


Stanley Morison: Master of Modern Typography. with Nicolas Barker

This event took place at the Cooper Union's Rose Auditorium in NYC on November 07, 2016

Watch a recording of this event…


Visible Voices: Translating Verse into Script and Print, 3000BC-AD2000. with Nicolas Barker

This event took place at the San Francisco Public Library Main Branch on November 01, 2016

Watch a recording of this event…


Scripts and Script Typefaces and Back Again with Carl Rohrs

This event took place at the Cooper Union's Rose Auditorium in NYC on October 31, 2016

Watch a recording of this event…


The Typographical Genius of Walter Hamady & The Perishable Press with Ruth Lingen

This event took place at the Cooper Union's Rose Auditorium in NYC on October 24, 2016

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What’s The Use of Fonts In Use? with Stephen Coles

This event took place at the San Francisco Public Library Main Branch on October 04, 2016

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Thirty Two Years of Metafont with Donald Knuth

This event took place at the San Francisco Public Library Main Branch on September 20, 2016

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New York Neon with Thomas Rinaldi

This event took place at the Cooper Union's Rose Auditorium in NYC on July 25, 2016

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Hermann Zapf: 1918-2015. An overview of his life and work. with Jerry Kelly

This event took place at the San Francisco Public Library Main Branch on July 19, 2016

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The Hershey Fonts with Frank Grießhammer

This event took place at the San Francisco Public Library Main Branch on July 12, 2016

Watch a recording of this event…


What is Text? What is Writing? with Ewan Clayton

This event took place at the Cooper Union's Rose Auditorium in NYC on June 20, 2016

Watch a recording of this event…


The English Writing-Masters and their Copybooks with Simran Thadani

This event took place at the San Francisco Public Library Main Branch on June 14, 2016

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Brand Type for Publications with Roger Black

This event took place at the Cooper Union's Rose Auditorium in NYC on June 13, 2016

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Tailored Typography with Dan Rhatigan

This event took place at the San Francisco Public Library Main Branch on March 29, 2016

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The Graphic Life of Letters in Russian Avant-Garde Book Design with Jared Ash

This event took place at the Cooper Union's Rose Auditorium in NYC on March 28, 2016

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Edward Johnston: Calligraphy & Type Design with Ewan Clayton

This event took place at the San Francisco Public Library Main Branch on March 15, 2016

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Bodoni, the Face behind the Face with Valerie Lester

This event took place at the San Francisco Public Library Main Branch on March 09, 2016

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Franco Grignani: Graphic and Typographic Freedom with Greg D'Onofrio

This event took place at the Cooper Union's Rose Auditorium in NYC on March 07, 2016

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Luscious, Lascivious & Literary Letterforms: A Travelogue with Rob Saunders and Sumner Stone

This event took place at the San Francisco Public Library Main Branch on February 23, 2016

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Learning from Letraset with Dan Rhatigan

This event took place at the Cooper Union's Rose Auditorium in NYC on February 22, 2016

Watch a recording of this event…


La Typographie Moderne with Jean-Baptiste Levée

This event took place at the Cooper Union's Rose Auditorium in NYC on February 01, 2016

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An H&Co Double Bill: Behind the Scenes of Two Recent Projects with Sara Soskolne

This event took place at the Cooper Union's Rose Auditorium in NYC on December 07, 2015

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Expression in Form, Rhythm, & Movement with John Stevens

This event took place at the Cooper Union's Rose Auditorium in NYC on November 16, 2015

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It Began In Brooklyn: From A to Z & Beyond with Michael Doret

This event took place at the Cooper Union's Rose Auditorium in NYC on November 02, 2015

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How Aldus Manutius Saved Western Civilization with G. Scott Clemons

This event took place at the Cooper Union's Rose Auditorium in NYC on October 26, 2015

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Humanform Letterform with Sumner Stone

This event took place at the Cooper Union's Rose Auditorium in NYC on August 03, 2015

Watch a recording of this event…


Learning To Design The Cherokee Syllabary with Mark Jamra

This event took place at the Cooper Union's Rose Auditorium in NYC on July 13, 2015

Watch a recording of this event…


John Baskerville, Letter-founder with Ewan Clayton

This event took place at the Cooper Union's Rose Auditorium in NYC on June 22, 2015


Words with Petr van Blokland

This event took place at the Cooper Union's Rose Auditorium in NYC on June 15, 2015

Watch a recording of this event…


Ernst Schneidler & His Students with Rob Saunders

This event took place at the Cooper Union's Rose Auditorium in NYC on April 07, 2015

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Designing Obsidian with Andy Clymer

This event took place at the Cooper Union's Rose Auditorium in NYC on March 24, 2015

Watch a recording of this event…


Type Confusion & Color Aggression with Victor Moscoso and Norman Hathaway

This event took place at the Cooper Union's Rose Auditorium in NYC on March 05, 2015

Watch a recording of this event…


Not Dead But Sleepeth: A Study of Gravestone Lettering with Doug Clouse

This event took place at the Cooper Union's Rose Auditorium in NYC on February 17, 2015

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Special Effects: Tricks of the Sign Painting Trade with John Downer

This event took place at the Cooper Union's Rose Auditorium in NYC on November 17, 2014


The Design of the Early Roman Types with Sumner Stone

This event took place at the Cooper Union's Rose Auditorium in NYC on November 03, 2014


Calligraphy in Visual Communication with Luca Barcellona

This event took place at the Cooper Union's Rose Auditorium in NYC on October 27, 2014


Moses! Pencils! Excelsior! 19th (& 20th) century wood type and its impact on typographic norms with David Shields

This event took place at the Cooper Union's Rose Auditorium in NYC on October 20, 2014


20th Century Metal Type Foundry Ephemera with Rob Saunders

This event took place at the Cooper Union's Rose Auditorium in NYC on October 06, 2014


Webfonts are Just Fonts with Christian Schwartz

This event took place at the Cooper Union's Rose Auditorium in NYC on July 28, 2014


Untypical Types with Matthew Carter

This event took place at the Cooper Union's Rose Auditorium in NYC on July 14, 2014


Reflections On Gill with Ewan Clayton

This event took place at the Cooper Union's Rose Auditorium in NYC on June 16, 2014


Automotive Identity at General Motors Design with Susan Skarsgard

This event took place at the Cooper Union's Rose Auditorium in NYC on June 09, 2014


Comenius, Marconi & Zapf Book: three typefaces from 1976 with Ferdinand Ulrich

This event took place at the Cooper Union's Rose Auditorium in NYC on March 18, 2014


Down With Buckets with Indra Kupferschmid

This event took place at the Cooper Union's Rose Auditorium in NYC on March 11, 2014


Typefaces as Strategic Point of Passage with Jean François Porchez

This event took place at the Cooper Union's Rose Auditorium in NYC on February 11, 2014


Tailored Typography with Dan Rhatigan

This event took place at the Cooper Union's Rose Auditorium in NYC on October 14, 2013


Modular Modernism: Supertipo Veloz with Alexander Tochilovsky

This event took place at the Cooper Union's Rose Auditorium in NYC on April 01, 2013