Type@Cooper - The Mechanics of Typographic Space

The Mechanics of Typographic Space

with Alexander Tochilovsky

Tue., Oct. 13 – Tue., Dec. 08, 2015
6:30PM – 9:30PM
location: Herb Lubalin Study Center

Typography has become the essential way of graphically shaping language, but the mechanics involved in crafting elegant typography can sometimes seem mystifying. The key to good typography is an understanding of space. Through lectures, assignments, demonstrations and discussions this course will help build a strong grasp of the elements that make up these mechanics of balancing space to achieve strong typography. Students will learn how, and why, typefaces are shaped the way they are. The class will explore various strategies in making sound typeface selections, concepts behind making multiple typefaces work together, and dealing with complex hierarchies. We will also tackle laying out, and fine-tuning, long passages of text, and explore various methods of building typographic grids. The class will also cover understanding, and mastery of, minute details (dashes, punctuation, fractions, footnotes, smart spaces, all those strange glyphs in the glyph palette, etc) which often go unseen, but are essential to crafting elegant typography.

This is not a refresher in typography, nor is it a basics course, but is rather a more nuanced, deeper exploration of key ideas within typography. Participants must have a basic understanding of graphic design concepts. College-level design course or working experience in the graphic design field, with an understanding of Adobe InDesign, will be helpful, but are not essential. A Mac/Windows laptop with a recent version (CS3 or later) of InDesign installed is required. (A free 30-day demo of InDesign can always be downloaded from Adobe.com if necessary).

Register online…

Instructor: Alexander Tochilovsky

The Mechanics of Typographic Space
Alexander Tochilovsky is a graphic designer, typographer, curator and educator, with nearly 20 years of professional design experience, and 10 years experience teaching typography. He graduated with a BFA from The Cooper Union, and holds an MFA from Cranbrook Academy of Art. He is currently the Curator of the Herb Lubalin Study Center of Design and Typography. In 2009 he co-curated the exhibition Lubalin Now, and since 2010 he has curated five other exhibitions: Appetite (2010), Pharma (2011), Type@Cooper (2012), Image of the Studio (2013), & Thirty (2015). Since 2007 he has taught typography and design at the Cooper Union School of Art, and also teaches the history of typeface design at Type@Cooper, the postgraduate certificate program he co-founded in 2010.

• Herb Lubalin Study Center