How long should I work on that curve? And why? Type design includes very different techniques: calligraphy, drawing, geometric construction, digital vectors. Some techniques are just hidden helpers, some are obvious elements of style. Some are sources, some are targets. In this way the process can be likened to a series of translations. What is gained and what is lost? Each technique has the potential to offer and trigger a unique visual experience. Moreover, each has the potential to provide specific patterns for the designer.
I’m exploring this theme in the context of contemporary Swiss type design, in its modernist tradition, in my own projects and in my teaching.